the things i do for you people…..Oshicorn, “american hero”, resting after his long shootout win.
So, last night was crazy awesome.
- The Flyers defeated the Canucks 4-3 in a shootout.
- I was on CSN Philly’s broadcast. A lot. More about why later.
- I got to meet and chat with Ron Hextall’s mother and sister who were really lovely people.
- I had fun hanging out with random Flyers fans in Vancouver.
Okay, so the story is as follows:
I’m on vacation following the Flyers for 5 games of their Western road trip. I started in Edmonton, which was fantastic. Then off to Vancouver. On my flight to Vancouver I sat next to a nice guy who happens to be traveling to run the production trailer for the SportsNet Canucks broadcast. He gives me his card and offers me a tour of the trailer. Sweet!
I went to the trailer pre-game, got an amazing tour and was shown how they do packages, replays, sound sync, highlights etc. I got to get a pic at the sound board too.
Really fun stuff. Then he takes me over to the Flyers truck. They are super sweet folks. I chat with them a bit about my trip and they take my seat info and say maybe I’ll be on the broadcast.
Off to Calgary. Let’s go Flyers!
Ben Mor & I are finally finished with “Work Bitch.” So proud of this video & overjoyed to share with my beautiful fans tomorrow.
ARE. YOU. READY?
The new Guinness ad will hit you right in the feels.
From Business Insider:
Beer commercials are generally pretty juvenile.
But a poignant new ad from Guinness flips the switch by presenting a group of athletic, beer-drinking men who are defined as much by their kindness as their physical strength.
What’s exceptional about the ad is how it presents the characters’ sensitivity hand-in-hand with their physical strength and love for contact sports, implying that a Guinness drinker can love his friends as much as he loves his favorite beer and his favorite sport.
By doing so, Guinness distinguishes itself from its competitors by aligning its product with a brand of masculinity that has long been absent from beer advertising.
It’s still an appeal to masculinity in its way, but to a different type than we’re normally accustomed to. Not buffoonery, sexism and licentiousness, but respect and loyalty. Guinness is having none of your frat parties and dorm ragers. This is now an honorable gentleman’s beer. Let Miller, Budweiser and Coors serve the uncouth vagabonds who just want to get drunk and get laid.
Would another beer make these sacrifices for its friends? I bet you they wouldn’t. Coors Light certainly wouldn’t—it’s too busy tapping the Rockies. Budweiser? Too busy being the self-appointed “King of Beers.” Miller? Too busy living the High Life.
Guinness, however, is never too busy for friends. And more importantly, never leaves one behind.
Well played Guinness. +1 marketing.